About DESENO

We turn good businesses into brands worth remembering.

We are DESENO, inspired by creativity — a branding, marketing & advertising studio from Nashik & Mumbai.

650+

Brands built since 2016, from Nashik start-ups to Coca‑Cola CPS India’s Pune plant. Next goal: help 1,000 businesses build brand value that shows up in revenue and loyal customers.

What we’re here for

Vision, Mission & Core Purpose

Why DESENO exists — and the brands we’re building for the age of AI.

Our Vision

To make brands impossible to ignore — by people, and by the AI that now recommends them.

Our Mission

To help 1,000 businesses build brand value that compounds.

Our Core Purpose

We exist to turn good businesses into brands worth remembering.

What drives us

Our Core Values

01

Creativity

We think outside the box, generate new ideas, and find innovative solutions to problems.

02

Learning

We acquire knowledge, skills and perspective through experience, education and collaboration.

03

Innovation

We create new things — and improve existing products, services and processes to meet changing needs.

04

Team Work

We make a collaborative effort toward a common goal, sharing ideas and supporting each other.

05

Transparency

We stay open, honest and accountable in our communication, decisions and operations.

06

Accountability

We own our decisions and outcomes — answerable for results and commitments.

The team

Meet the team

Two founders, one mission — and a studio of people who build brands that can’t be ignored.

Murtaza Udaypurwala — DirectorLinkedIn
Director

Murtaza Udaypurwala

Leads DESENO’s creative and strategic direction. Building brands that can’t be ignored.

Akash Garg — DirectorLinkedIn
Director

Akash Garg

Drives growth, performance and delivery across DESENO’s clients — turning strategy into results.

Ajay Badve — Executive DirectorLinkedIn
Executive Director

Ajay Badve

Guides DESENO’s long-term direction — bringing seasoned leadership, governance and discipline to how the studio grows.

Vijay Lad — Head of OperationsLinkedIn
Head of Operations

Vijay Lad

Runs the engine room — keeping projects on time, teams in sync and every delivery up to DESENO’s standard.

Shraddha Shingane — Head of HRLinkedIn
Head of HR

Shraddha Shingane

Builds the team behind the brands — hiring, culture and growth for the people who make DESENO work.

Our studio

Inside the studio

Our new Nashik studio, opened in July 2026 — where strategy, design, shoots and a lot of coffee come together.

The DESENO team at the new Nashik studio on opening day, July 2026
Opening day at the new studio
DESENO's founders at their desk in front of the DESENO wall, Nashik studio
The founders’ desk
The DESENO studio floor in Nashik, designers and editors at work
Heads-down, building brands
DESENO's founders in the glass meeting room at the Nashik studio
Where ideas get decided
The DESENO wall listing the agency's services at the Nashik studio
Everything we do, on one wall

Good to know

Frequently Asked Questions

What is DESENO?

DESENO is a creative and digital marketing agency based in Nashik and Mumbai, helping brands grow through branding, web design, social media, video, performance marketing and content creation.

Who founded DESENO?

DESENO was founded by Murtaza Udaypurwala, who leads the studio’s creative and strategic direction, alongside co-founder Akash Garg.

Where is DESENO located?

DESENO works from two offices — Mumbai (Dadar) and Nashik (Gangapur Road) — serving clients across India.

Why choose DESENO?

We combine award-winning design with performance marketing, so every brand we build is made to be seen, remembered, and to drive real business results.

Let’s talk

Let’s build something you’re proud of.

Tell us about your brand — we’ll show you what’s possible.

Get in touch
Chat with us