Real Estate
NRI Real Estate Marketing: Selling Indian Property to Buyers Abroad
NRIs buy Indian property sight-unseen — if you earn their trust. Here’s how developers market to NRI buyers: targeting, virtual tours, trust,…
Author
Murtaza Udaypurwala
Murtaza Udaypurwala is the Founder & CEO of DESENO Media Agency, a Nashik- and Mumbai-based creative and digital studio. He writes about SEO, AEO, GEO and brand strategy for Indian founders.
76 articles · page 5
Video
Short-Form Video & Reels for Indian Brands: Why It Out-Performs Everything Now
Reels, Shorts and short-form video out-perform every other format for Indian brands in 2026. Here's why — plus a simple system to…
SEO
Programmatic SEO for Indian Businesses: Scale Without Spinning Junk
Programmatic SEO can build hundreds of useful pages fast — or get you penalised. Here’s how Indian businesses do it right: the…
Campaigns
In-House vs Agency vs Hybrid: How to Structure Marketing in India
Build a team, hire an agency, or both? Here’s an honest framework for Indian businesses to structure marketing — costs, control, speed…
Interior Design
Interior Design & Architecture Firm Marketing in India
Great design firms often market badly. Here’s how Indian interior and architecture studios win premium projects — portfolio, visual proof, local SEO…
D2C
D2C Brand Building in India: From Founder Idea to Shelf
A founder's playbook for building a D2C brand in India — positioning, naming, packaging that sells on the shelf and the scroll,…
Social
How to Build a Brand Community in India (That Actually Sticks)
Audiences rent attention; communities compound it. Here’s how Indian brands build real communities on WhatsApp, Telegram and beyond — and turn members…
Campaigns
What Is 360-Degree Marketing (and When Your Brand Actually Needs It)
‘360-degree marketing’ gets thrown around a lot. Here’s what it really means, when an Indian brand needs it (and when it doesn’t),…
B2B
B2B Marketing in India: A Practical Growth Playbook
B2B buying in India has changed — long, committee-led, research-heavy. Here’s a practical B2B marketing playbook: positioning, demand, content, ABM and the…
Manufacturing
Digital Marketing for Manufacturers in India: From Vendor to In-Demand
Indian manufacturers still rely on referrals and IndiaMART. Here’s a digital marketing playbook to win bigger buyers — website, SEO, content, video…
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